Web to Print – Versatile and Consistent Ordering Applications
Web to Print (Web2Print or Print-On-Demand) is the answer for clean, consistent mailers and collateral that protect the branding of your company, but allow you to change the messaging for the season, the product or service or market segment you are targeting, and even the audience you are trying to reach.
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You can choose different backgrounds and write new text based on the promotions your company is running, or the information you would like to get out. The colors can be changed for seasonal sales and the platform is easy for you to use. When you have completed your design, you just order through the system prompts, deciding which clients the marketing materials should be sent to, and Color Web Printers will produce high quality brochures, postcards or flyers and send them out to your clients or potential clients.
Who Does Web2Print Work For?
Almost any business that focuses on print marketing regularly can save time and money with Web2Print services – their own digital storefront. This is a great solution for banks, hospitals and health clinics, insurance companies, OEMs and sales teams. When multiple employees or representatives need materials to send out or order regularly, or the information being sent out changes with frequency, Web2Print makes a lot of sense.
Common Web-to-print store front items include, but are not limited to:
- Full Color Business Brochures and Promotional Flyers
- Point of purchase
- Sell sheets
- Hats and T-shirts
- Full Color Business Cards
- Logo Items and More
How Does it Work?
Web2Print provides professionally designed templates for you or your staff to use, and there is no design experience necessary. You can easily customize the template to suit your company’s branding needs or better fit the marketing message you want to send.
For instance, if a bank’s colors are green and white and you have a nice logo to add, just follow the steps to change the template. Then if your marketing message is about the financial institution’s kid’s club, add a photo of a child with a piggy bank, type in your message and voila – you have created a professional looking digital file and can target parents with children under 12 and have them direct mailed to the people in your immediate area who match your target audience.
How Can You find the Target Audience?
Color Web Printers can help with that too! Our database mail house services allow us to pinpoint the exact demographic that you need to target for your next direct mailing campaign. You can search by city, age range, and other characteristics and find so your advertising dollars are used wisely.
Go Green with Web to Print
Don’t print hundreds of thousands of copies just in case and throw of them away. Allow your staff or sales people to print what they think they will need, when they need marketing materials. Your printing budget and the number of trees your company saves per year will be positively impacted.